The European Union’s Court of Justice rules that Google does not have to apply the right to be forgotten globally.

For companies expanding into foreign industries and countries, it is difficult to ascertain all the different policies one must follow. When it comes to the US and the EU, there are some similarities in the trademark legislation between both systems, for example a registered trade mark is valid for a period of 10 years in either system. However, there are also major differences, the following highlights how trademark law differs between the US and EU.